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This has been a full-on video revolution year for real estate agents. According to the latest statistics, 60% of agents are now using video content to attract buyers and sellers. 50% of these agents were not using video a year ago.
If you think about it, the effectiveness of video is not even that surprising. After all, vision is our most dominant sense. Most information transmitted to our brain is visual. So if pictures can boost engagement massively, imagine what moving pictures can do to engage your customers.
If you’re having trouble getting excited about the concept of video marketing, you might feel differently when you look at some of the interesting statistics on the benefits of using video.
- YouTube gets 4 billion views per day!
- Facebook is predicted to outpace YouTube for videos this year!
- Online video accounts for 50% of all mobile traffic!
- You’re 53 times more likely show up first on Google if you have a video!
Looking at these statistics, you can see why video content needs to be such a crucial element of your marketing efforts. Video does it all!
If you are serious about building your business, you must be serious about video, too.
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